Lily Covington

Lily Covington

Senior Strategist, Cruxy & Co.

Since joining Cruxy & Company, a commercial strategy firm operating exclusively in technology, Senior Strategist Lily Covington has very quickly made her mark. Due to her ruthless fight against an archaic industry, she has risen quickly to become central to the Cruxy & Company InsurTech strategy.
 
Most recently, Lily has driven an interrogation into a portfolio company for one of the largest global reinsurers proving herself pivotal in their final investment decision. Beyond driving results for 2 of the tech Track 100 companies, and an Index Ventures backed Fintech 50 company, Lily has also steered the commercial strategy for a $20bn turnover global company's M&A arm.
 
Lily has recently voiced her opinions on why InsurTechs are failing to disrupt the insurance value chain, and has been featured in City AM fighting against gender inequality in the tech industry. Through challenging the business plans for the UK’s most well-backed start-ups on behalf of The Mayor of London’s Business Growth Programme, Lily’s relentless energy has gained industry-wide notoriety. In her most recent speaking engagement, Lily probed into the failures of innovation at the largest InsurTech day event in the world, Insurance 3.0.